Music Marketing Lucas Wijkhuizen Music Marketing Lucas Wijkhuizen

5 Practical Ways Independent Artists Can Leverage Instagram Stories on a Budget

Discover 5 practical ways for independent artists to use Instagram Stories on a budget. From behind-the-scenes glimpses to interactive polls, these tips will help you engage your audience, build your fanbase, and promote your music without breaking the bank. Learn how to stay consistent, connect personally with fans, and make the most of your social media presence.

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Music Marketing Lucas Wijkhuizen Music Marketing Lucas Wijkhuizen

How Artists Went Viral on TikTok: Examples for Independent Musicians

TikTok has become a powerful platform for independent artists to gain exposure and build successful music careers. Artists like Lil Nas X ("Old Town Road") and Olivia Rodrigo ("Drivers License") have skyrocketed to fame by leveraging TikTok’s viral potential. For those navigating the music industry without the backing of a major label, TikTok offers a unique opportunity to reach a global audience, generate millions of streams, and launch their careers from the ground up. Discover how you can use TikTok to turn your music into the next viral sensation.

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